ID: INTERVIEW · AUSTRIA

FIFI RAVE.

Fast grooves. An open floor.

Adam on hardgroove, familiar faces on a Wednesday and building FIFI RAVE’s own identity.

In conversation with Adam · FIFI RAVE
FIFI-RAVE-Logo in roter und metallischer Gestaltung vor dunklem bordeauxfarbenem Hintergrund.
Photo: Logo: FIFI RAVE · Bildgestaltung: SCENE:ID

Fast, funky grooves and deeper hardgroove at 140–145 BPM: Adam enjoys both. Through FIFI RAVE, he wants to build a Vienna community where people feel welcome on the dancefloor. We talk about the first few months, hosting a night at Rave am Mittwoch and building a musical identity of their own.

Adam started the Vienna party series FIFI RAVE as a personal passion project. Alongside guest hostings, the project is increasingly developing its own events and collaborations. This conversation explores the music, community and visual identity behind FIFI.

01 / IN CONVERSATION

Three months, a growing community

How did FIFI RAVE come together?

I started FIFI RAVE about three months ago because I felt Vienna was missing a proper hardgroove event. I wanted to create something that combines fast, groovy music with a warm and welcoming atmosphere.

What started as a personal passion project has quickly grown into a community of people who share the same love for music and raving.

02 / IN CONVERSATION

Groove before speed

What makes a track work for a FIFI floor beyond its tempo?

For me, groove and energy are everything. I love fast, bouncy hardgroove around 150 BPM, but I also enjoy playing deeper hardgroove at 140–145 BPM. I really like both. A track needs to make people dance, not just be fast or hard.

I focus on rhythm, percussion and that playful energy that keeps the dancefloor moving. I generally prefer groovy, funky tracks over overly aggressive or repetitive techno.

A track needs to make people dance, not just be fast or hard.
03 / IN CONVERSATION

The people who come back

You hosted an edition of Rave am Mittwoch at Das Werk. What was that experience like?

The event was Rave am Mittwoch, organised by Tomagan. We were there as hosts. Free entry is part of the series’ established format, so that was not our decision.

What surprised me most was how many people actually showed up and how strong our community has become in just three months. Seeing so many familiar faces supporting the event on a Wednesday was really special.

We are now putting on more events independently and through collaborations. On 14 November, we have another collaboration with Schrödingers Groove at Flucc Wanne. We also run an event at Kramladen once a month, with free entry.

04 / IN CONVERSATION

Two floors, one night

How are you putting together the Luster Floor for SCHWERKRAFT?

I want the Luster Floor to have its own identity while complementing the harder sound of the main floor. Our focus is on groovy, energetic and playful hardgroove that keeps people dancing throughout the night.

I’ve put together a lineup of DJs who each bring their own style while sharing that same love for groove. The idea is to give people two different experiences that still feel connected.

05 / IN CONVERSATION

A place to feel welcome

What should people notice apart from the music?

The atmosphere and the people. I want FIFI to feel welcoming, intimate and safe, where everyone can express themselves without judgment.

I’ve received so much positive feedback from DJs and guests about the music, the people and the overall atmosphere, which really motivates me to keep going. I’ve also taken constructive feedback seriously, especially when it comes to promotion and design. I’m currently working on improving our visual identity and relying less on AI-generated posters to make everything feel more authentic.

Interview by email · Editorial and image art direction: SCENE:ID. Logo: FIFI RAVE · Bildgestaltung: SCENE:ID